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Thursday, October 21 • 10:30am - 10:55am
#TeamOcean: Examining Athlete and Pro-environmental Nonprofit Partnership Activations on Social Media

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Presenters
JR

Jessica R. Murfree

Visiting Assistant Professor, Texas A&M University
avatar for Natasha Brison

Natasha Brison

Assistant Professor, Texas A&M University
Dr. Natasha T. Brison (JD, PhD, University of Georgia) is an Assistant Professor of Sport Management in the Department of Health and Kinesiology at Texas A&M University. Dr. Brison’s research focuses on brand management and the legal aspects of sport marketing. Her work examines... Read More →


Thursday October 21, 2021 10:30am - 10:55am PDT
Paramount Room
  Breakout Session
  • about Dr. Natasha T. Brison (JD, PhD, University of Georgia) is an Assistant Professor of Sport Management in the Department of Health and Kinesiology at Texas A&M University. Dr. Brison’s research focuses on brand management and the legal aspects of sport marketing. Her work examines how individuals and sport entities manage, leverage, and maximize their brand value with an emphasis athlete branding, athlete image rights, and advertising/endorsement regulations.